{"id":73867,"date":"2023-11-20T14:17:45","date_gmt":"2023-11-20T07:17:45","guid":{"rendered":"https:\/\/asprou.com\/?page_id=73867"},"modified":"2024-05-08T15:39:22","modified_gmt":"2024-05-08T08:39:22","slug":"gioi-thieu-nganh-quan-he-cong-chung","status":"publish","type":"page","link":"https:\/\/asprou.com\/gioi-thieu-nganh-quan-he-cong-chung\/","title":{"rendered":"Gi\u1edbi thi\u1ec7u ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang"},"content":{"rendered":"
\n\n \n \"\" <\/a>\n <\/div>\n
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C\u01a1 s\u1edf v\u1eadt ch\u1ea5t hi\u1ec7n \u0111\u1ea1i<\/strong>
2 c\u01a1 s\u1edf \u0111\u00e0o t\u1ea1o t\u1ecda l\u1ea1c ngay trung t\u00e2m th\u00e0nh ph\u1ed1 v\u1edbi c\u00e1c ph\u00f2ng th\u1ef1c h\u00e0nh, gi\u1ea3ng \u0111\u01b0\u1eddng hi\u1ec7n \u0111\u1ea1i<\/span><\/p>\n

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Gi\u1ea3ng vi\u00ean ch\u1ea5t l\u01b0\u1ee3ng<\/strong>
Gi\u1ea3ng vi\u00ean c\u00f3 h\u1ecdc v\u1ecb Gi\u00e1o s\u01b0, Ti\u1ebfn s\u0129, B\u00e1c s\u0129 \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o t\u1eeb n\u01b0\u1edbc ngo\u00e0i v\u00e0 \u0111\u00e3 c\u00f3 nhi\u1ec1u n\u0103m gi\u1ea3ng d\u1ea1y.<\/p>\n

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H\u1ec7 sinh th\u00e1i vi\u1ec7c l\u00e0m – th\u1ef1c t\u1eadp<\/strong>
500 doanh nghi\u1ec7p \u0111\u1ed3ng h\u00e0nh t\u1ea1o c\u01a1 h\u1ed9i ki\u1ebfn t\u1eadp, th\u1ef1c t\u1eadp v\u00e0 ng\u00e2n h\u00e0ng vi\u1ec7c l\u00e0m to\u00e0n th\u1eddi gian – b\u00e1n th\u1eddi gian d\u00e0nh ri\u00eang cho sinh vi\u00ean<\/span><\/p>\n

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C\u01a0 S\u1ede V\u1eacT CH\u1ea4T NG\u00c0NH<\/strong><\/h2>\n

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V\u0102N B\u1eb0NG KHI T\u1ed0T NGHI\u1ec6P<\/strong><\/h3>\n

C\u1eed nh\u00e2n Quan h\u1ec7 c\u00f4ng ch\u00fang<\/strong><\/h3>\n

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Th\u1eddi gian \u0111\u00e0o t\u1ea1o
<\/span>3.5-4 n\u0103m \/ 125 t\u00edn ch\u1ec9
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Th\u00f4ng tin ng\u00e0nh h\u1ecdc<\/strong><\/h1>\n

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Quan h\u1ec7 c\u00f4ng ch\u00fang<\/span> (Public Relations – PR) l\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c c\u00f4ng vi\u1ec7c, chi\u1ebfn l\u01b0\u1ee3c c\u1ee5 th\u1ec3 nh\u1eb1m thi\u1ebft l\u1eadp c\u1ea7u n\u1ed1i gi\u1eefa t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p v\u1edbi c\u1ed9ng \u0111\u1ed3ng, kh\u00e1ch h\u00e0ng (hi\u1ec7n t\u1ea1i v\u00e0 ti\u1ec1m n\u0103ng), nh\u00e0 \u0111\u1ea7u t\u01b0, gi\u1edbi truy\u1ec1n th\u00f4ng… nh\u1eb1m \u0111\u1ecbnh h\u00ecnh, kh\u1eb3ng \u0111\u1ecbnh t\u00ean tu\u1ed5i, th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n ph\u1ea9m ho\u1eb7c \u0111\u01a1n v\u1ecb trong to\u00e0n b\u1ed9 ho\u1ea1t \u0111\u1ed9ng v\u00e0 ti\u1ebfn tr\u00ecnh ph\u00e1t tri\u1ec3n. Hi\u1ec7n nay, nhu c\u1ea7u t\u0103ng cao v\u1ec1 \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f2i h\u1ecfi c\u00e1c doanh nghi\u1ec7p ph\u1ea3i t\u0103ng c\u01b0\u1eddng \u0111\u1ed9i ng\u0169 nh\u00e2n l\u1ef1c quan h\u1ec7 c\u00f4ng ch\u00fang chuy\u00ean nghi\u1ec7p. Do \u0111\u00f3, \u0111\u00e2y l\u00e0 c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p r\u1ea5t t\u1ed1t cho nh\u1eefng b\u1ea1n tr\u1ebb \u0111am m\u00ea l\u0129nh v\u1ef1c n\u00e0y.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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CH\u01af\u01a0NG TR\u00ccNH \u0110\u00c0O T\u1ea0O<\/strong><\/span><\/p>\n

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  • Ch\u01b0\u01a1ng tr\u00ecnh trang b\u1ecb cho sinh vi\u00ean c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 Quan h\u1ec7 c\u00f4ng ch\u00fang trong t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p; H\u00ecnh th\u00e1i c\u1ee7a ho\u1ea1t \u0111\u1ed9ng PR; Ph\u01b0\u01a1ng th\u1ee9c v\u00e0 b\u1ea3n ch\u1ea5t PR trong n\u1ed9i b\u1ed9 v\u1edbi c\u1ed9ng \u0111\u1ed3ng; Hi\u1ec3u bi\u1ebft s\u00e2u v\u1ec1 nhi\u1ec7m v\u1ee5 v\u00e0 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a PR c\u1ee5 th\u1ec3 trong t\u1eebng l\u0129nh v\u1ef1c…<\/span><\/li>\n
  • Ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang \u0111\u00e0o t\u1ea1o 2 chuy\u00ean ng\u00e0nh:<\/span>
    <\/span>Chuy\u00ean ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang: \u0110\u00e0o t\u1ea1o chuy\u00ean vi\u00ean \u0111\u1ec3 x\u00e2y d\u1ef1ng, duy tr\u00ec, ph\u00e1t tri\u1ec3n h\u00ecnh \u1ea3nh v\u00e0 m\u1ed1i quan h\u1ec7 gi\u1eefa c\u00e1c c\u01a1 quan, t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p\u2026 v\u1edbi c\u00e1c nh\u00f3m c\u00f4ng ch\u00fang m\u1ee5c ti\u00eau.<\/span>
    <\/span><\/li>\n
  • Chuy\u00ean ng\u00e0nh Truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u: \u0110\u00e0o t\u1ea1o \u0111\u1ed9i ng\u0169 chuy\u00ean x\u00e2y d\u1ef1ng, t\u1ed5 ch\u1ee9c ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u cho c\u00e1c doanh nghi\u1ec7p nh\u1eb1m ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u b\u1ec1n v\u1eefng.<\/span><\/li>\n<\/ul>\n

    \n<\/div><\/div><\/div>

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    \u0110\u1eb6C \u0110I\u1ec2M N\u1ed4I B\u1eacT<\/strong><\/span><\/p>\n

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    • Kho\u1ea3ng 30% th\u1eddi l\u01b0\u1ee3ng c\u00e1c m\u00f4n h\u1ecdc d\u00e0nh cho ho\u1ea1t \u0111\u1ed9ng th\u1ef1c h\u00e0nh k\u1ef9 n\u0103ng giao ti\u1ebfp, x\u1eed l\u00fd t\u00ecnh hu\u1ed1ng trong ho\u1ea1t \u0111\u1ed9ng thi\u1ebft l\u1eadp quan h\u1ec7 b\u00ecnh \u0111\u1eb3ng v\u00e0 c\u00f9ng c\u00f3 l\u1ee3i gi\u1eefa c\u00e1c \u0111\u1ed1i t\u00e1c.<\/span><\/li>\n
    • HIU c\u00f3 m\u1ed1i quan h\u1ec7 ch\u1eb7t ch\u1ebd v\u00e0 h\u1ee3p t\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u1edbi c\u00e1c \u0111\u01a1n v\u1ecb truy\u1ec1n th\u00f4ng l\u1edbn: B\u00e1o Thanh Ni\u00ean, B\u00e1o Ti\u1ec1n Phong, \u0110\u00e0i truy\u1ec1n h\u00ecnh TP.HCM, \u2026 t\u1ea1o m\u00f4i tr\u01b0\u1eddng th\u1ef1c h\u00e0nh v\u00e0 c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m cho sinh vi\u00ean<\/span><\/li>\n
    • H\u1ecdc t\u1eadp c\u00f9ng chuy\u00ean gia, nh\u00e0 b\u00e1o t\u1eeb c\u00e1c c\u01a1 quan b\u00e1o ch\u00ed, truy\u1ec1n h\u00ecnh, c\u00f4ng ty truy\u1ec1n th\u00f4ng do HIU m\u1eddi v\u1ec1 tr\u01b0\u1eddng gi\u1ea3ng d\u1ea1y, ho\u1eb7c giao l\u01b0u chia s\u1ebb t\u1ea1i c\u00e1c bu\u1ed5i workshop.<\/span><\/li>\n
    • Ph\u00f2ng th\u1ef1c h\u00e0nh Studio d\u00e0nh ri\u00eang cho sinh vi\u00ean c\u1ee7a ng\u00e0nh h\u1ecdc v\u00e0 th\u1ef1c t\u1eadp, b\u00ean c\u1ea1nh \u0111\u00f3 l\u00e0 r\u1ea5t nhi\u1ec1u ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c t\u1ea1o m\u00f4i tr\u01b0\u1eddng h\u1ecdc th\u1ef1c t\u1ebf cho sinh vi\u00ean<\/span><\/li>\n
    • H\u1ec7 sinh th\u00e1i h\u01a1n 500 doanh nghi\u1ec7p \u0111\u1ed3ng h\u00e0nh c\u00f9ng nh\u00e0 tr\u01b0\u1eddng trong vi\u1ec7c th\u1ef1c t\u1ebf h\u00f3a ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o, c\u01a1 h\u1ed9i th\u1ef1c h\u00e0nh, th\u1ef1c t\u1eadp v\u00e0 ng\u00e2n h\u00e0ng vi\u1ec7c l\u00e0m b\u00e1n th\u1eddi gian – to\u00e0n th\u1eddi gian cho sinh vi\u00ean ngay t\u1eeb n\u0103m nh\u1ea5t.<\/span><\/li>\n<\/ul>\n

      \n<\/div><\/div><\/div>

      <\/p>\n

      C\u01a0 H\u1ed8I VI\u1ec6C L\u00c0M<\/strong><\/span><\/p>\n

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      • Chuy\u00ean vi\u00ean quan h\u1ec7 c\u00f4ng ch\u00fang, chuy\u00ean vi\u00ean ph\u00e2n t\u00edch v\u00e0 t\u01b0 v\u1ea5n quan h\u1ec7 c\u00f4ng ch\u00fang t\u1ea1i c\u00e1c c\u01a1 quan, doanh nghi\u1ec7p, c\u00e1c t\u1ed5 ch\u1ee9c qu\u1ed1c t\u1ebf, t\u1ed5 ch\u1ee9c x\u00e3 h\u1ed9i, t\u1ed5 ch\u1ee9c phi ch\u00ednh ph\u1ee7.<\/span><\/li>\n
      • Ph\u1ee5 tr\u00e1ch quan h\u1ec7 b\u00e1o ch\u00ed, quan h\u1ec7 c\u1ed9ng \u0111\u1ed3ng, t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n, t\u1ed5 ch\u1ee9c truy\u1ec1n th\u00f4ng \u0111\u1ed1i n\u1ed9i v\u00e0 \u0111\u1ed1i ngo\u1ea1i.<\/span><\/li>\n
      • X\u00e2y d\u1ef1ng v\u00e0 th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng trong kinh doanh, ph\u00e1t tri\u1ec3n \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1, x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u\u2026<\/span><\/li>\n
      • C\u1eed nh\u00e2n ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang c\u00f3 th\u1ec3 h\u1ecdc b\u1eadc sau \u0111\u1ea1i h\u1ecdc c\u00e1c chuy\u00ean ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang, B\u00e1o ch\u00ed h\u1ecdc, Qu\u1ea3n tr\u1ecb truy\u1ec1n th\u00f4ng\u2026v\u00e0 sau \u0111\u00f3 tham gia gi\u1ea3ng d\u1ea1y, nghi\u00ean c\u1ee9u v\u1ec1 quan h\u1ec7 c\u00f4ng ch\u00fang, truy\u1ec1n th\u00f4ng t\u1ea1i c\u00e1c c\u01a1 s\u1edf gi\u00e1o d\u1ee5c \u0111\u1ea1i h\u1ecdc, c\u00e1c c\u01a1 s\u1edf nghi\u00ean c\u1ee9u.<\/span><\/li>\n<\/ul>\n

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